Two nominations at the 2023 Swedish Content Awards

The nominations for this year's Swedish Content Awards have been announced, and we are thrilled to be nominated in two categories.

Halebop's "Have you tried calling?" is nominated in the IT & Telecom category. The campaign is based on the insight that a phone call can solve almost anything. Halebop wanted to remind people to pick up the phone instead of just sending quick text messages, especially since a Sifo survey we conducted showed that nearly half of Swedes aged 18–29 feel anxious about talking on the phone, despite research showing it’s good for our well-being.

We are also nominated in the Sports & Health category for the Adidas campaign "From Sunrise to Sunset." Adidas challenged us to spark a conversation about fasting and training during Ramadan, further positioning Adidas as the most inclusive sports brand in Sweden. Our solution was the concept "From Sunrise to Sunset."

Now, we’re keeping our fingers crossed for the awards ceremony on October 18th!